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The 21st century is one of too much information.  We are living in an era of information overload.  On the other hand finding information on something you care about can be enriching.  A good example of this is tracing a family tree.  Recently my wife, Sue, did this and it is moving to find out about the life struggle in generations past.  Most of the vital information came from the community, from individuals sharing information they had found.  Pieces were linked together in months that previously would have taken years. 

In business the same principal can apply.  Online communities can provide a useful space where relevant information is shared for the benefit of all.  Reuters have one for the Carbon Community and there is no doubt we will see more.

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